About Judy Katz
Judy Katz is founder and President of Katz Creative, Inc., an innovative public relations agency that offers full-service national and local public relations as well as book collaboration for those who have not yet “birthed” their inner book – today’s ultimate marketing tool.
The majority of the 13 well-received books ghostwritten by Katz Creative have been self-published through its publishing arm, New Voices Press. The benefits of self-publishing are many – not least of which is “immediate gratification.” You can have a fine book, written in your voice, in as little as three to six months.
Some of these ghostwritten books have been taken through traditional publishing channels by means of our well-written, compelling Book Proposals. As part or our service, we take these mass market books to our A-list, world-renowned literary agent for marketing to mainstream publishers.
Whether self-published or picked up by a publishing house, marketing is essential. Katz Creative can provide the tireless, targeted, outrageously effective public relations that gets your book into the hands, minds and hearts of the right audiences to built your brand and your business.
Katz Creative has launched a new ghostwriting arm, Bookinis. Today, nobody wants to read a 600-page tome, not even a 300-page book. The success of “little” books like Who Moved My Cheese?, The One Minute Manager, and a host of others too numerous to list, prove that often less is more, and that great things can come in small packages.
After collaborating with the client to “birth” his or her book, Judy can promote the book via media placements, specific targeted speaking and co-branding opportunities.
Katz Creative has launched new products and services for companies that range from multinational Fortune 500 and 1000 firms to sole professionals or sole proprietorships. Over the years, Katz Creative clients have appeared on top TV and national radio media, and been featured in business and consumer print, newspapers and magazines. Her placements include 60 Minutes, 20/20, The Oprah Winfrey Show, Today, Good Morning America, The View, Bloomberg TV, CNBC, MSNBC, The New York Times, Crain’s, The Wall Street Journal, New York Post, New York Daily News, The Washington Post, Chicago Tribune, Success, Time, Newsweek, People, Parade, all women’s magazines, countless trade and other B to B publications. Books she has promoted include The Anti-Diet; The Language of Fertility; Alternative Medicine for Dummies; The Prostate Cure; When Smoke Ran Like Water, The Secret of Sovereignty, and a long list of others, including all those on which she collaborated.
Before forming Katz Creative Ms. Katz served as PR Director for Madison Square Garden and the New York March of Dimes, and helped edit two McGraw Hill magazines, Engineering News Record and Medical World News. Her forte is helping the first time author uncover his or her book’s most powerful trend-based topic and most spellbinding “book voice.” She currently writes on topics related to ghostwriting, PR, marketing and self-promotion in her regular column, The Ghost Post, on www.beneaththecover.com.
